Visual systems and guidelines
DG+ is a marketing, communications, and creative agency for innovative brands across clean energy and climate tech.
Consistency, clarity, and confidence — across every touchpoint.
DG+ helps clean energy and climate tech teams turn their visual identity into a system people can actually use. We create brand guidelines, templates, and design tools that make it easy to apply your brand across every touchpoint you create — accurately, consistently, and without second-guessing.
We go beyond choosing colors and fonts. We define how your brand behaves: how it flexes across layouts, channels, and formats while still staying unmistakably you. From Webflow components to PowerPoint templates, we build the rules, assets, and building blocks that keep your brand cohesive — no matter who’s creating the materials — and ready for real-world use as you grow.
Core capabilities include:
- Brand guidelines and documentation
- Digital and print asset systems
- Scalable design frameworks for teams
- Template development for decks, reports, and collateral
- Iconography and illustration libraries
- Web and social media style extensions
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Implementation options
We build custom HubSpot solutions for clean energy and climate organizations.
Our in-house experts configure your CRM, marketing, and sales hubs to align with your specific goals, helping you unlock the full value of the platform quickly and effectively.
Setup and onboarding
Lead capture and conversion
Marketing automation
Sales pipeline and outreach
Featured work
Power Innovations International
Amplification of a distinct voice in EV charging and power management infrastructure through strategic press outreach, standout design, and elevated thought leadership.
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Ohmium
Discover how DG+ helped Ohmium elevate its brand and build a scalable digital marketing foundation to support global growth in green hydrogen.
Why invest in visual systems and guidelines?
Stay aligned as you grow.
As new teammates, partners, and channels get added, the brand can start to drift. Clear guidelines keep everything looking and feeling cohesive without slowing anyone down.
Be ready for anything.
Reusable components and templates reduce rework and decision fatigue. Your team can create high-quality materials quickly, respond to opportunities, and stay on-brand under deadline.
Strengthen every touchpoint.
A unified visual system builds recognition and credibility at a glance, whether it’s a landing page, a deck, or a conference banner. Consistency makes your brand feel real, established, and trustworthy.
Empower the whole team.
When the rules are clear and the tools are easy, brand execution isn’t trapped in the design department. Anyone can create on-brand materials with confidence and your designers can focus on higher-value work.
Approach
Strong client relationships are the foundation of our work.
We build our relationships through clear, consistent communication and dedicated time for account management.
We see ourselves as an extension of your team — proactive, responsive, and aligned with your goals. Account management is an ongoing component of every month of engagement between DG+ and our clients.
Experience where it matters.
Whether it’s branding a battery startup or launching grid-edge software, we’ve helped 100+ clean energy and climate tech clients tell their stories and grow.
Streamlined support
DG+ is a one-stop-shop for cleantech and climate tech companies looking to expand their brand, drive sales, and create value for customers.
An integrated, fun team
Our team is small by design, so you always work directly with the people doing the work. We collaborate closely, communicate openly, and genuinely get to know our clients.
Flexible engagement options
We offer project-based, ongoing, and prepaid scope of work options that can be customized to suit your needs and budget.
"Solar is a complex industry, and for outsiders, it takes months, sometimes years of training before they start to understand its nuances. Since DG+ doesn't have to spend time learning all the complexities of your product, they can hit the ground running supporting your unique value propositions."
"Our re-brand was successful and David was instrumental in getting us moving forward. David is very patient and he worked well with our company being very challenging to work with at times."
Working with DG+ has been transformative. Their deep understanding of the energy sector and collaborative approach allowed us to align complex messaging across developers, utilities, and end-users seamlessly. They not only elevated our brand and UX, but also restructured our site to boost clarity, engagement, and SEO—positioning UtilityAPI for the next stage of growth. We’re thrilled with the results.
"From launch to expanding as an organization, DG+ has been a part of the team every step of the way. Building and establishing ZETA's brand would not have been possible without DG+!"
DG+Design was able to quickly grasp the multifaceted nature of the WeaveGrid platform. This understanding enabled them to effectively communicate the unique value our technology offers to each of our distinct audience segments. They brought our message to life with a unique and compelling visual design. DG+’s industry background and collaborative approach resulted in an excellent new website and an enjoyable professional experience.
Let’s discuss your next project
Are you looking for marketing, communications, or creative help? Simply fill out the form here, and we'll be in touch!