Visual systems and guidelines

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DG+ is a marketing, communications, and creative agency for innovative brands across clean energy and climate tech.

Consistency, clarity, and confidence — across every touchpoint.

HubSpot Partner Badge logo representing official partnership recognition.

DG+ helps clean energy and climate tech teams turn their visual identity into a system people can actually use. We create brand guidelines, templates, and design tools that make it easy to apply your brand across every touchpoint you create — accurately, consistently, and without second-guessing.

We go beyond choosing colors and fonts. We define how your brand behaves: how it flexes across layouts, channels, and formats while still staying unmistakably you. From Webflow components to PowerPoint templates, we build the rules, assets, and building blocks that keep your brand cohesive — no matter who’s creating the materials — and ready for real-world use as you grow.

Core capabilities include:

  • Brand guidelines and documentation
  • Digital and print asset systems
  • Scalable design frameworks for teams
  • Template development for decks, reports, and collateral
  • Iconography and illustration libraries
  • Web and social media style extensions

Implementation options

We build custom HubSpot solutions for clean energy and climate organizations.

Our in-house experts configure your CRM, marketing, and sales hubs to align with your specific goals, helping you unlock the full value of the platform quickly and effectively.

HubSpot analytics dashboard showing marketing performance, top sales reps, and blog revenue insights.

Setup and onboarding

HubSpot lead capture and conversion form with email, name, and message fields for collecting contact information.

Lead capture and conversion

HubSpot marketing automation email showing an automated follow-up message setup for lead nurturing.

Marketing automation

HubSpot sales pipeline dashboard showing deal stages, values, and outreach tracking for sales opportunities.

Sales pipeline and outreach

Featured work

NextWave Energy Monitoring

A standout brand identity and a UX-first website to bring change to energy monitoring.

Lead generation campaign strategy and implementation for Pivot Energy

Marketing campaign strategy and implementation to support a corporate solar leasing initiative, including, positioning, messaging and creative, and paid and organic channel strategy.

Marketing strategy and ongoing support for Pivot Energy

Integrated brand strategy, content creation, and campaign execution to support the continued growth of a leading national renewable energy independent power producer.

Caban

A full rebrand — with new website, messaging, and design — to convey the impact of complex energy storage hardware, software, and service solutions.

NextWave Energy Monitoring

A standout brand identity and a UX-first website to bring change to energy monitoring.

Graphitic Energy

A new name, logo, and website to reflect a clean hydrogen producer’s bold solution for an abundant, clean energy future.

Why invest in visual systems and guidelines?

Stay aligned as you grow.

As new teammates, partners, and channels get added, the brand can start to drift. Clear guidelines keep everything looking and feeling cohesive without slowing anyone down.

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Be ready for anything.

Reusable components and templates reduce rework and decision fatigue. Your team can create high-quality materials quickly, respond to opportunities, and stay on-brand under deadline.

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Strengthen every touchpoint.

A unified visual system builds recognition and credibility at a glance, whether it’s a landing page, a deck, or a conference banner. Consistency makes your brand feel real, established, and trustworthy.

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Empower the whole team.

When the rules are clear and the tools are easy, brand execution isn’t trapped in the design department. Anyone can create on-brand materials with confidence and your designers can focus on higher-value work.

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Approach

Strong client relationships are the foundation of our work.

We build our relationships through clear, consistent communication and dedicated time for account management.

We see ourselves as an extension of your team — proactive, responsive, and aligned with your goals. Account management is an ongoing component of every month of engagement between DG+ and our clients.

Company team celebrating a partnership ribbon-cutting event, symbolizing collaboration and business growth.

Experience where it matters.

Whether it’s branding a battery startup or launching grid-edge software, we’ve helped 100+ clean energy and climate tech clients tell their stories and grow.

People attending an automotive trade show showcasing modern vehicles and innovative mobility solutions.

Streamlined support

DG+ is a one-stop-shop for cleantech and climate tech companies looking to expand their brand, drive sales, and create value for customers.

Team members smiling and collaborating at a company event, representing a friendly and integrated workplace culture.

An integrated, fun team

Our team is small by design, so you always work directly with the people doing the work. We collaborate closely, communicate openly, and genuinely get to know our clients.

Team walking toward a solar panel installation site, representing renewable energy initiatives and sustainable business practices.

Flexible engagement options

We offer project-based, ongoing, and prepaid scope of work options that can be customized to suit your needs and budget.

DG+ delivered on a bold project in record time. Their expertise across branding, design, website development, and marketing — along with their knowledge of the clean energy market — made them the perfect partner for a highly visible launch. The Latitude team had a strong creative vision and DG+ turned it into reality.

Jenna Herzog

Latitude Media

"DG+ is a great fit for us because of their flexibility, willingness to really understand our business, and the ability to tailor output to fit."

Steven B.

Camus Energy

Working with DG+ has been seamless, in design, transparency, and timing. We are very pleased with their work as it elevated our branding to the next level.

Jacqueline Castillo

Caban

I really enjoyed working with the DG+ team. We originally chose to work with DG+ due to their environmental focus, flexibility, and responsiveness. They understood our needs as a small company and delivered the products we needed in a well executed and timely manner. We really appreciate all of the help from DG+!

Sydney Bartone

Graphitic Energy

Our EPA 608 course is unquestionably the fastest growing part of our business thanks to the campaign strategy, design, and implementation support we received from DG+.

Debarshi Das

ConSol: EPA 608 campaign

Let’s talk about what you’re building.

Whether you’re refining your positioning, preparing for growth, or trying to make a complex product easier to understand, we’d love to hear more. Share a bit about your goals or challenges and we’ll get back to you with a clear, honest perspective on how we can help.

Skip the form and email us directly at hello@dgplusagency.com